Helping Families make the right Senior Living decision

Hi, I'm Erin! I help families make confident senior living decisions. With experience across assisted living, memory care, and residential care homes, I provide clear, objective guidance and support families through each step — without pressure.

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MORE ABOUT ME

I grew up in West Linn and am a proud University of Oregon alumna. After building my professional career in the fast-paced San Francisco market, I returned home to the PNW to plant permanent roots in Lake Oswego with my husband and three children. For me, Lake Oswego isn't just a territory, it’s home. Having raised my family here, I understand our neighborhoods, our values, and the nuances of our local care communities better than any national 1-800 number ever could. I combine professional negotiation skills with a deep, personal passion for helping my neighbors find clarity in a complex market. Family is at the core of everything I do. I treat every family I work with like my own neighbors, because you are. My goal is to take the logistical weight off your shoulders so you can stop being a "manager of care" and get back to being a son or daughter.

Navigating Senior Care with a Local Expert by Your Side.

Step 1: The Discovery & Strategy Call

We begin with a no-pressure conversation to understand your loved one’s unique care needs, preferences, and family dynamics. I leverage my local expertise to explain your options, from Assisted Living to Memory Care, so you gain immediate clarity on what is medically and practically possible.

Step 2: Vetted Search & Align Budget

I simplify the process by narrowing options to the senior living communities that truly fit your care needs, budget, and timeline. Together, we review real differences — so decisions are based on clarity and facts, not marketing brochures.

STEP 3 — Tour, Decide & Feel Supported

I coordinate tours, walk communities with you, and help you evaluate what you’re seeing in real time. I want to ensure decisions feel informed, confident, and never rushed. Even after a choice is made, I remain involved to support the transition and answer questions as they come up.

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Most frequently

Asked Questions?

How much does a senior placement advisor cost?

Our advocacy and placement services are 100% free for the families we serve. We are compensated by the local communities we partner with, which allows Erin to act as your expert guide and contract advocate without you ever seeing a bill.

How do I know if it’s "time" for my parents to move?

We look for the "architecture of aging" hazards in a home—like steep stairs or narrow entries—and early warning signs like changes in nutrition or home safety. Erin helps families identify these signs early to avoid the "hospital call" and move into a plan with clarity.

Why use a local advisor instead of a 1-800 number?

A national call center can’t tell you which local community has the most engaged staff or the best social culture. When you work with Erin, you get an advocate with a lifetime of Lake Oswego roots who has personally visited and met the staff of every community she recommends.

Can my parents afford senior living in the long term?

Financial clarity is a cornerstone of our process. We review cost ranges and timing early on so that expectations are realistic and there are no financial surprises later in the transition.

What is the difference between Assisted Living and Memory Care?

Assisted Living is designed for seniors who want to maintain independence but need help with daily tasks like medication management or mobility. Memory Care is a specialized, secure environment specifically designed for those with Alzheimer’s or dementia, focusing on safety and cognitive engagement.

TESTIMONIALS

What Our Clients Say About Us

"Working with Erin was great. She compassionately listened to my concerns and found me a forever home that I love."

Erick A.

"I worked with Erin last week when I referred a client for Senior Placement services. Erin was very prompt, scheduled a meeting the very next day, and helped my client think through ALL the options she had available for her next stage of life. Cant recommend them enough!!"

John L.

"We were worried about the cost and the complexity of finding the right care level for my husband. Erin’s advocacy was a game-changer. She asked the 'insider' questions we didn't even know to ask and made sure we understood every detail before making a move. Knowing her services were at no cost to our family was just the icing on the cake."